analytics

The tag management landscape has grown and evolved in the past couple of years. As companies aim to either jumpstart or streamline their tag deployment process, tag management solutions have continuously improved to better meet the demand. Vendors have flourished,...

With the recent acquisition of Tealeaf by IBM, I've had several clients and interested parties reach out to me to ask about Tealeaf and how they compare to analytics vendors.  There is a lot of mixed messages floating around out there about any potential...

 

I have several clients that I have been working with for a few years so I have seen how their analytics programs have evolved.  I decided that it would be an admirable idea to initiate some consultation with them about where they want to be in 2012...

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